GZ Health Expo（IHE China）
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Concurrent Exhibition:
The 72nd China (Guangzhou) International Beauty Expo (CIBE Spring 2027)
GZ Health Expo（IHE China）
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Concurrent Exhibition:
The 72nd China (Guangzhou) International Beauty Expo (CIBE Spring 2027)
In 2025, the health literacy level of urban and rural residents in China continued to rise to 33.69%. The Outline of the 15th Five-Year Plan explicitly calls for a profound shift in health work from a "disease-centered" approach to a "people's health-centered" approach.
Global health awareness is rising fast, driving a new wave of transformation in the health consumer market. In 2025, China's nutritional supplement exports reached USD 4.604 billion (unofficial data)—a clear sign that Chinese health products are winning growing global recognition.
China's health industry is undergoing revolutionary change. Projected market size: RMB 17.4 trillion (2025) → RMB 29 trillion (2030).
China's 60+ population: 320M+ (2025) → 480M (2050). Growing elderly numbers will drive rising health demand, awareness, and urgency.
2027 Preview
Data included the CIBE Spring 2027 held concurrently
The China (Guangzhou) International Health Industry Expo (IHE China), founded in 2002 and successfully held for 34 editions, is a deeply rooted and benchmark event in China's health sector that centers on the theme of "Healthy China, Better World" to drive high-quality development, bridge Chinese and international trade channels, and build an integrated industry ecosystem. Bringing together leading enterprises across the entire supply chain and 100k+ professional buyers worldwide, the exhibition showcases cutting-edge products, technologies, and solutions, standing out as a premier hub for brand display, new product launches, and resource aggregation.
| Integrate Beauty and Health Industry Attract 100k+ Professional Buyers |  |
Gather Leading Exhibitors Showcase the Best Products across the Entire Supply Chain |
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Engage Targeted Buyers One-Step Channel Matching |  |
| Connect with Chinese Buyers Unlock Market Potential Efficiently |  |
Professional Forum Set Explore Industry Trends Together |
IHE China gathers high-quality targeted buyers such as Caizhilin, Guoyangtang, Neptune, JD Health, Youzan, JULIANG, Global Hub, Yonghui, China Resources Vanguard, import & export traders and industry associations, unlocking abundant business opportunities for exhibitors.
Medicine and food homology ingredients, ethnic medicine, TCM decoction pieces (herbal slices), tonic and nourishing Chinese medicinal herbs, dietary therapy and medicinal diets, TCM foods for special medical purposes (FSMP), wellness teas, medicinal/wellness wines and liquors, bee products, wellness soups, TCM chronic disease management, TCM health and wellness devices, massage and fumigation/steaming products, moxibustion, TCM medical products, herbal patches- /plasters, etc.
Home medical devices (blood pressure monitors, blood glucose meters, vision improvement devices, sleep aid devices, oral care products, massage equipment, body fat monitors, home first-aid/medicine kits, etc.), AI-assisted TCM diagnostic instruments (facial, tongue, and pulse diagnosis, etc.), hydrogen wellness products (hydrogen-rich water machines, smart oxyhydrogen generators, oxyhydrogen inhalers, hydrogen beauty devices, etc.), energy chambers, hyperbaric oxygen chambers, wellness pods, smart healthcare, internet hospitals, AI doctors, health management apps, consumer health electronics, rehabilitation and physiotherapy equipment, water purifiers, air purification and disinfection products, etc.
Nutritional products, nutritional supplements, plant-based nutritional foods, sports nutrition, rehabilitation nutrition, maternal and infant nutrition, health foods, functional foods, foods for special medical purposes (FSMP), foods for special dietary uses, dietary supplements, vitamins and minerals, bee products, premium tonic products (bird's nest, ginseng and antler, lingzhi, donkey-hide gelatin, cordyceps, dendrobium), novel foods, OEM/ODM, etc.
Animal and plant extracts, probiotic strains/cultures, dietary fiber, peptides, collagen, plant protein, amino acids, vitamins, minerals, sugar alcohols, polyphenols, flavonoids, astaxanthin, resveratrol, SOD (superoxide dismutase), flavors and fragrances, intermediates, lutein, melatonin, hyaluronic acid, etc.
Imported nutritional supplements, imported milk powder, imported health foods, imported consumer electronics, imported beauty & anti-aging products, imported healthcare products, etc.
Ergothioneine, coenzyme Q10, prebiotics, postbiotics, probiotics, enzymes, stem cells, bio-fermented peptides, microbial fermentation herbal wellness, gut & metabolic conditioning meal replacements, bio-nutritional care, food-grade digestive enzymes, spirulina, chlorella, etc.
Packaged drinking water (natural mineral water, glacier water, natural spring water, selenium-rich water, natural soda water, naturally sparkling mineral water, hydrogen-rich water, etc.), functional drinking water and equipment (electrolyte water machines, highly magnetized energy direct-drinking machines, soda water machines, calcium ion water makers, multifunctional water generators, nano-electrolysis water machines, etc.), premium water supporting services & equipment (instant hot water dispensers, premium customized water services, mineral water bottling/filling equipment, labeling equipment, water purification and filtration equipment, etc.
Postpartum rehabilitation equipment and supplies, nationwide maternal and infant services & franchising, maternal care and infant products, maternal testing and diagnostic products, maternal & infant foods and supplies, reproductive health, technical service providers, etc.
Age-friendly wearable health devices, communication & care-giving equipment, vital sign monitoring devices, smart age-friendly home systems, elderly care institution management systems, information management systems, home nursing care services, senior tourism, eldercare financial services, health & wellness living bases, wellness equipment and apparatus, chronic disease wellness care, eco-health tourism parks, smart wellness care, wellness tourism supporting services, etc.
International specialty hospitals (oncology, cardiology, neurology, ophthalmology, orthopedics, etc.), international medical institutions for stem cell therapy, anti-aging, and genetic testing, international hospitals for IVF and assisted reproduction, international medical facilities for precision health checkups, HPV vaccines, and medical aesthetics/plastic surgery, international wellness physiotherapy, medical & wellness tourism, cross-border telemedicine, remote consultation, mobile healthcare, smart medicine, etc.
Meal replacement products, sugar- and fat-control foods, enzymes, L-carnitine weight loss products, slimming teas, weight management services, slimming massage devices and instruments, anti-aging solutions, oral beauty liquids, functional beauty products, cosmeceuticals, breast enhancement and body contouring, freckle & acne removal, sun protection and detox products, personal care products, sleep-aid health foods, sleep assistance devices and supplies, sleep therapy, eye health nutritional supplements, myopia prevention and control, eye patches and steam eye masks, eye massagers, ophthalmic medical equipment, etc.
TCM decoction piece production equipment, TCM decoction piece packaging, health food/supplement packaging, packaging materials, pharmaceutical packaging boxes, bottles, packaging printing and labeling, etc.
Local government health industry and industrial park bases, planning, exhibitions, promotions, investment attraction activities, etc.
*The above are some exhibitor logos from previous years, ranked in no particular order
IHE China 2026, centered around the theme "Healthy China, Blessing the World," closely followed the cutting-edge trends of the health industry. It focused on multi-dimensional hot topics such as policy interpretation, technological innovation, market trends, and capital matchmaking. The event brought together global senior experts, university scholars, corporate executives, professional buyers, research institutions, and industry association representatives. These industry leaders pooled their wisdom to explore new paths for high-quality development in the health industry, jointly drawing a new blueprint for the prosperous development of China's health sector.
gathered leaders from various provinces and cities, consuls from foreign embassies in Guangzhou, senior experts and scholars, domestic and international industry associations, research institutions, and universities. The event connected over a hundred top influencers, industry media, and other circles, fostering collaboration to empower the health industry and boost its vigorous development in China. During the opening ceremony, the organizing committee specially presented awards such as the High-Quality Product Gold Award and Top Ten Brands.
Under the theme "Chinese Medicinal and Edible Substances — Making the World Healthier," this year's conference invited distinguished guests, including renowned Traditional Chinese Medicine (TCM) masters, university professors, customs experts, industry specialists, and association representatives. The event featured in-depth sharing and discussions on key topics within the medicinal and edible homology industry, covering policy interpretation, cross-border expansion, industry reports, academic seminars, and corporate announcements.
The 6th International Symposium on Food Therapy and Nutritional Diet brought together experts and scholars in the fields of dietary therapy, TCM health, and industrial R&D, along with representatives from industry associations and leading enterprises. Focusing on key issues such as the innovative application of medicinal and edible homology, the industrialization of dietary therapy, and the upgrading and empowerment of the health industry, the symposium explored new pathways for high-quality development of Lingnan's specialty health industry.
This expo deeply understood market trends and specially held multiple activities including sourcing matchmaking meetings and livestream sales events. Key opinion leaders (KOLs) and group purchasing leaders from platforms like Jiqu Yanxuan, Songshu Youpin, Xijiang Youpin, Zhenxi Aigou, Jiuzhitang National Supply Chain Center, and Kailun Food Group Purchasing were invited. They delved into their product selection needs, criteria, and cooperation models, helping enterprises fast-track their digital marketing efforts.
The Evidence-Based Medicine Empowering Medicated Diet Innovation Forum, themed "From Experience to Evidence: The Scientific Path of the Medicated Diet Industry," directly addressed challenges faced by the industry, such as unclear efficacy reports, inconsistent standards, and a lack of evaluation systems. The forum provided a platform for the industry's scientific transformation.
Hosted by the Macau Chamber of Pharmaceutical Manufacturers, this forum brought together over a hundred industry professionals, including experts from medical industry associations in Guangdong and Macau, university research scholars, TCM production enterprises, and leading cross-border trading companies. Focusing on national policies supporting the TCM industry in the Guangdong-Hong Kong-Macao Greater Bay Area, the forum conducted in-depth discussions on core issues such as the commercialization of TCM research outcomes in Macau, cross-border full-chain sales, and global brand layout. It charted practical new paths for mainland TCM products to go global.
This forum focused on the pain points faced by domestic medicinal and edible homology cosmetics brands entering the ASEAN market. It provided in-depth training on four core aspects: regulatory access, market trends, localized operations, and intellectual property rights protection. Numerous beauty product manufacturers and brand export enterprises from the province attended, attracting over 200 cosmetics industry professionals to gather, explore development paths for going global, and seek opportunities to break through domestic competition.
Hosted by the Guangdong Provincial Folk Traditional Chinese Medicine Research Association, the 7th TCM External Therapies Industry Ecosystem Conference was themed "Ancient External Therapies Embark on a New Journey, Digital and Intelligent TCM Wins the Future." Following the "15th Five-Year Plan" direction for TCM innovation, the conference aimed to use technology to dust off traditional techniques and allow the warmth of health to flow naturally.
It is dedicated to sourcing the world's best water for global premium water consumers, driving transformation in the high-end water industry, leading industry trends, and building a platform for brands from global premium water sources. The competition brought together 150 premium water brands from nearly 20 countries and regions, including the United States, French, Australia, Norway, and China, competing in three categories: "Still Mineral Water," "Sparkling Mineral Water," and "Flavored Mineral Water." The judging panel, composed of domestic and international senior drinking water experts, used a blind tasting method for scoring. Alongside top global waters, the competition continued to explore the new definition of future high-end water, convening brands from the world's finest water sources to further explore the possibilities of healthy living.
Address：No.380, Yuejiang Middle Road, Haizhu District, Guangzhou.
IHE China(Guangzhou) International Health Industry Expo has been held in China Import and Export Fair Complex every year， Since the 22nd exhibition in 2013.
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Booth Type/Price
Raw space |
Facilities
Location close to the entrance/exit or main corridor. |
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Booth Type/Price
Premuim booth with one side open
Premuim booth with corner |
Facilities
3mX3mX3.5m(H)
1 information counter 1 display cabinet 1 meeting table
4 chairs
1 dustbin Carpet 1 electric socket (220V and 500W) |
Visitors/Exhibitors Badge Rope Adv.（Logo Single Face）
Appoint hours should be chargedUSD 1,000
(Please contact us for more information.)
Contact Person：Miss Wang
Tel：86-20-8852 1856
E-mail：Info@ihe-china.com
Contact Person：Mr. Liang
Tel：86-20-8852 6194
E-mail：marketing@ihe-china.com
Contact Person：Miss Huang
Tel：86-20-8852 6184
MOB：18924075147
Contact Person：Miss Huang
Tel：86-20-8852 6184
E-mail：visitors@ihe-china.com
Tel：86-20-8852 1856
Fax：86-20-8852 6194
E-mail：Info@ihe-china.com
Address：5th Floor, Building A No. 121 Guangyuan Road (West) Guangzhou China
Beneficiary：Guangzhou Jiamei Yifan Exhibition Co., Ltd.
Account NO.：44070701040016170
Receiver Bank：Agricultural Bank of China Limited Guangzhou Meibocheng Branch
Swift Code：ABOCCNBJ190
Bank Code：103581007078
Bank Address：1st Floor, Building A No. 121 Guangyuan Road (West) Guangzhou China